London DAO is a celebration of generative art and of the organic community that emerged out of Proof of Beauty's $LONDON social currency experiment. $LONDON is an "ERC-20 social currency backed by the lasting impact of minting, gas price manipulation, and EIP 1559." $LONDON tokens were only mintable prior to the Ethereum Network's 2021 London Hard Folk via a bonding curve tied to gas price. At launch, $LONDON NFTs were minted for the cost of 1,559 $LONDON tokens.

OUR LORE

At block #12923964, the first block on Ethereum following the London Hard Fork and implementation of EIP-1559, the "London Gift Shoppe” was opened and holders of $London token could mint London Gift NFT’s for 1559 $London tokens. Upon minting all 8,888 NFT’s, proceeds were directed to a gnosis multi-signature wallet, 15.59% of the proceeds were burned, and the London DAO was officially born.

Ethereum block #12923964 is significant to London DAO and the London Gift collection, but also to blockchain history. Block 12923964 was the first block of transactions to occur on Ethereum following the historic hard fork. This was the first block ever that ETH tokens were burned and this set the course of ETH on a deflationary path. It was in this moment that "ultra-sound" money was born, a term coined by Justin Drake, a researcher at the Ethereum Foundation.

71 London Gift's were minted in the first deflationary block on Ethereum in block #12923964 and these London Gift's, #5088-5158, have been called the "ultrasound Gift's". Each pieces truly represents this point in blockchain history. The first ultrasound Gift to be minted was token #5088, 'hurt cloth'.

 ‘hurt cloth’, London Gift #5088

‘hurt cloth’, London Gift #5088

The $LONDON DAO builds on the foundation of both the NFTs and the token, and will provide a mechanism for $LONDON NFT and token holders to govern the project directly into the future. Continuing the work of POB, $LONDON DAO's treasury will support the growth and development of community projects and will fund other experimental crypto-experiences.

About Us page sections:

General background history

London Tokenomics

DAO specific history and interesting data points about our collections.

Connection to POB**** this will be its own page

Current Focus (page can have a link to our current season and tasks)

Long Term vision*** This its own page